What if the audience is right?

Half-formed thought: when a chart is repeatedly misread by its audience, we tend to blame the audience.

But what if the audience is actually reading the chart correctly — and the chart is just wrong?

The chart was made with one framing. The reader brings a different one. Both are legitimate. The question is whose job it is to close that gap.

I think it’s the maker’s job. Always. The reader is the only party in that exchange who hasn’t made any promises.